Stylish Swimwear Brands To Shop In 2025

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Whether you’re gearing up for a winter escape or getting ready for summer, our list features iconic names like Eres, Arket, and Pucci, as well as rising stars like Matteau and Lisa Marie Fernandez. From minimalist designs by Hunza G to bold, vibrant prints by Missoni, these brands offer something for every style. Whether you’re seeking packing inspiration or planning your next vacation, keep reading to discover the swimsuit brands you need to bookmark and shop now.

https://www.vogue.co.uk/fashion/article/best-swimsuit-brands

ERES

The swimsuits from the French label Eres are unmatched in both quality and fit. With over 40 years of expertise, the brand has perfected the art of crafting the ideal one-piece, as well as creating comfortable, functional bikinis.

EVERLANE

Everlane’s sleek swimwear designs are ideal for minimalists. Plus, 82% of the materials used in each swimsuit are made from recycled nylon, combining style with sustainability.

MISSONI MARE

The iconic knits from the legendary fashion house Missoni are now available in swimsuit form. Featuring striped and zig-zag patterns in vibrant colors and metallic finishes, these styles capture the essence and joy of summer.

MATTEAU

Ilona Hamer and Peta Heinsen, the sister founders of Matteau, have perfected the art of crafting simple, timeless swimsuit silhouettes. Whether you prefer a universally flattering one-piece or a classic bikini, the label focuses on ensuring each style provides a flawless fit.

COS

Cos brings the same clean, directional design philosophy that defines its ready-to-wear collection to its swimwear. The result is a range of fuss-free, effortlessly stylish swimsuits.

ALAÏA

Laser-cut patterns, a hallmark of Alaïa’s ready-to-wear, also make an appearance in their swimwear collection, featuring elegant cut-outs. Discover Alaïa’s haute swimwear range, which includes everything from high-waisted bikinis to plunge-neckline swimsuits, combining sophistication with bold design.

ARKET

Known for its unbeatable basics, Arket is a true savior in the swimwear world. Offering sleek designs that are both stylish and budget-friendly, it checks all the boxes for what makes great swimwear.

DORA LARSEN

Much like its lingerie, Dora Larsen’s swimwear collection features minimal designs in delectable colorways. The range includes various cuts in soft hues like powder pink, baby blue, and plum red—perfect for a stylish day in the sun.

FORM AND FOLD

Founded by Carly Warson and Stephanie Korn, this Australian brand was created to cater specifically to women with larger busts. Known for its sporty, functional designs, the label specializes in swimwear for cup sizes D and above. The Melbourne-based brand offers plunging bikini tops that perfectly sculpt and support the body.

JADE SWIM

Jade Swim proves that minimalism doesn’t have to be dull, offering eye-catching one-shoulder swimsuits and beautifully crafted designs that stand out with their simplicity and elegance.

BOND-EYE

Channel Baywatch-era Pamela Anderson with Bond-Eye, offering vibrant basics perfect for those who love bold, colorful style. With a nod to the ’90s, the collection features cool crop tops and sporty silhouettes—ideal for those seeking bathing suits and bikinis with a nostalgic flair.

TALIA COLLINS

Talia Collins creates flattering one-pieces and bikinis in dreamy colorways, with two key principles at the forefront: the female form and sustainable design. Choose from a range of styles with high or low coverage, all made from ECONYL® – a yarn made from 100% regenerated nylon, sourced from abandoned fishing nets and other ocean plastics.

NANUSHKA

Nanushka’s swimwear, designed with the same contemporary flair as its ready-to-wear collection, offers a modern and cool aesthetic. It’s the ideal choice for those seeking bikinis with a bohemian twist.

WHISTLES

Whistles is renowned for its knitted jumpers, winter coats, and workwear, but the brand also offers a selection of minimalist and patterned swimwear in sleek, flattering cuts. Our top pick is the striped swimsuit – with its high neck and open back, it exudes effortless summer vibes.

GUCCI LIDO

For those seeking sophisticated swimwear, Gucci Lido is the perfect choice. Inspired by the essence of summer, these bikinis feature elegant details like interlocking metal Gs and “GG” printed stretch jersey fabric, making a chic and refined statement.

MARYSIA

Ex-ballerina and avid surfer Marysia Dobrzanska Reeves spent much of her early life in leotards and wetsuits, giving her a deep understanding of how the right materials and cuts can flatter the female form. When she launched her eponymous label in 2009, her designs reflected this expertise. Choose a signature scallop-hem swimsuit or explore a wide selection of timeless bikinis and one-pieces.

HUNZA G

Minimalists will love Hunza G’s streamlined silhouettes. The ribbed texture adds subtle detail, while the rich color palettes give these timeless swimsuits a fresh, modern twist.

RAT & BOA

Rat & Boa’s bikinis feature a vibrant array of bold, colorful prints that are perfect for a sun-drenched beach getaway. Pair them with your trendiest sunglasses and one of the brand’s stylish cover-ups for the ultimate vacation look.

REINA OLGA

Reina Olga’s signature swimsuits are made from ruched fabric, designed to hug the body in a comfortable and flattering way – without digging in. The collection includes everything from playful printed bikinis to practical bathing suits perfect for a full day of surfing.

GANNI

Ganni’s swimwear embodies pure Scandi chic. The brand offers bikinis and swimsuits in timeless black or bold leopard print, making a subtle yet stylish statement whether you’re lounging by the pool or soaking up the sun at the beach.

What is a high-quality swimwear material?

High-quality swimwear materials are key to ensuring durability, comfort, and the perfect fit. Nylon and lycra blends are popular choices due to their excellent stretch and ability to retain shape, while polyester is another durable material that offers resistance to chlorine and UV rays, making it a go-to for frequent swimmers. Additionally, PBT (Polybutylene Terephthalate), a high-performance variant of polyester, is known for its resistance to chlorine and fading. These materials are often used by top swimsuit brands to create long-lasting, comfortable swimwear.

What is the best mature swimsuit brand?

When choosing swimwear later in life, comfort and confidence are key. Marks & Spencer is an excellent, budget-friendly option, offering a variety of cuts that are both flattering and comfortable. For a more luxurious option, Melissa Odabash and Matteau provide high-quality swimsuits crafted from smooth, skin-friendly materials that offer both style and comfort.